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Why it’s Sweden’s best year for bilberries in decades – but no one’s around to pick them

Walk through any given pine forest in Sweden these days and you'll stumble across an endless expense of bilberry shrubs.

Why it's Sweden's best year for bilberries in decades – but no one's around to pick them
Photo: Gorm Kallestad/NTB scanpix/TT

Bilberries, also called European wild blueberries (or blåbär in Swedish), are the somewhat smaller cousin of blueberries that you'll find in the Nordic wilderness. As much as 17 percent of Sweden's land area is covered in bilberry bushes, producing about 600,000 tonnes of fruit, according to an investigative article in Dagens Nyheter.

Late summer is the peak of the Swedish berry season, and 2020 has turned out to be the best berry year in decades. The past months have seen the right proportions of warmth and rain for an exceptionally abundant yield. Last year proved problematic for the berry; the incessant heat resulted in many plants losing their fruit, and, consequently, a meagre harvest for the handful of Swedish companies that trade in wild berries.

But several weeks into the picking season and most of the bilberries are left on their branches, where they will soon start rotting, that is, if they won't be eaten by the birds first.

This year around, the problem isn't a shortage of berries, but a shortage of people to pick them.

Until the late 1980s it was part of Swedish culture: many families, both the young and old, would spend one or several weeks a year in the forest picking wild berries, which they in turn would sell to a middleman who would redistribute the fruit.


Photo: Vidar Ruud/NTB scanpix/TT

But nowadays very few people in Sweden are willing to make the effort for the compensation that the bilberry traders offer. So, as often happens with unskilled labour today, much of the workforce comes from abroad to do the job.

Of course: you're not a true Swede if you don't do some hobby-picking over the weekend, some time in August or September. A chanterelle here, a lingon berry there. But only for personal use. Blåbärspaj, blåbärssoppa and blåbärssylt fill the average Swedish fridge during these late summer months. But the bilberry companies' freezers remain virtually empty.

Somewhat ironically, only months before many Swedes travel to Thailand to vacation on a white beach, in a normal year, several thousand Thai rice farmers fly to Scandinavia to do the intensive work that the northerners no longer want to do themselves. About four out of five berry pickers are Thai, according to Dagens Nyheter. The rest comes primarily from Ukraine and Bulgaria.


Thai berry pickers in Sweden. Photo: Fredrik Karlsson/TT

But during the peak of the coronavirus in Sweden, when the country counted among the world's highest death rates per capita, the Thai ministry of labour decided to ban seasonal work in the Nordic country. Ukraine had already closed its borders with the EU in March as a precaution to halt the spread of Covid-19.

And the Swedish tax authority's appeal to the Swedish people to resume the tradition of commercial berry picking – with the prospect of up to 12,500 kronor of tax-exempted fruit – barely seems to be paying off.

After tough negotiations, the Thai government eventually allowed a group of berry pickers to make the trip to Sweden. Thailand has demanded a two-week period of paid quarantine for the workers upon return, as well as a slew of corona safety measures on location in Sweden. The unusual requirements proved to be such a large expense for the berry entrepreneurs that many of them declined. Fewer than 3,000 seasonal workers have been requested to travel to Sweden – less than half of what would be needed to refill the bilberry traders' stocks.

Yet consumers in Sweden might not even notice the shortage; around 80 percent of the wild bilberry harvest is usually exported, predominantly to Asia. Swedish supermarkets, meanwhile, prefer farmed blueberries – bigger and sweeter – from Chile, Portugal or Poland. 

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WORKING IN SWEDEN

Five things you need to do right away if you’re getting laid off in Sweden

Facing a layoff in Sweden? Here are the key things you should do right away.

Five things you need to do right away if you're getting laid off in Sweden

Employment levels in Sweden have been quite volatile in 2023 and 2024, with several major companies in the country announcing significant layoffs. On September 9th, Northvolt became the latest company to announce it would be reducing its workforce.

In early August, the Swedish Labour Ministry announced that the country was facing its highest unemployment rate in a decade, excluding the pandemic period.

This economic landscape has left many workers uncertain about their job security.

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And while receiving a layoff notice is undeniably stressful for anyone, this stress is often magnified for foreigners who may not be completely familiar with the Swedish employment system and their workplace rights.

Without proper knowledge, you might agree to terms that aren’t in your best interest. This can, in turn, lead to decisions that could have long-term career consequences.

The Local has consulted experts in the field to compile an overview of the critical actions you should take if you ever face a layoff in Sweden.

Don’t rush to sign anything

Amanda Herzog, founder of Intertalents in Sweden, a consultancy that helps international job seekers find their dream job in the country, published a popular post on LinkedIn Pulse in December 2023 with multiple excellent tips for workers regarding the Swedish layoff process.

She told The Local Sweden that her recommendations still stand in mid-2024, permitting us to re-share her tips, and pointed to some of the more important ones.

“Never, ever sign a termination agreement on the same day you receive the news,” Herzog advised, noting that the emotional shock can cloud your judgment.

  • Don’t miss any of The Local’s stories about working in Sweden by downloading our app (available on Apple and Android) and then selecting Working in Sweden in your Notification options via the User button

Instead, find a union immediately, preferably the same day, to get a second opinion on the terms and conditions.

“During my first layoff, I joined a union and sought advice the same day. It took a week to accept their terms, which worked in my favour as the company was keen on a voluntary headcount reduction,” Herzog shared.

Contact a labour or immigration lawyer (if you’re on a work permit)

Losing your job affects your right to stay in Sweden if you’re on a work permit.

You typically have three months to find a new job and submit a work permit application with your new employer (The Local has a more detailed article on the layoff implications on your work permit, which you can find here).

However, Saaya Sorrells-Weatherford, co-founder of the relocation consultancy Emigreat, told The Local that as a foreigner, you might not be familiar with the nuances of the Swedish employment system and could agree to terms that shorten your stay in Sweden.

“If you are given your termination notice, contact a labour or immigration lawyer immediately,” she said.

Consulting with a lawyer ensures you understand your rights and work through facts and applicable regulations, not word-of-mouth anecdotes.

Negotiate your severance, use leverage

Herzog also singled out several necessary actions that workers who are about to be laid off need to consider regarding severance contracts.

“Severance contracts can be negotiated,” Herzog emphasised.

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Nothing is final until you sign the agreement. The company might present the decision as final, but you have leverage.

“A union process can be time-consuming for the company and may not end in their favour,” Herzog said.

Use this to your advantage to negotiate better terms.

“I was able to negotiate a raise during my first layoff, even though I would no longer be working, as well as negotiated two extra working months from the termination date.

“This meant I had seven months total of future salary coming to me. I was also able to negotiate a free cell phone and laptop that I was using at work,” she noted.

Get recommendations early – and build a portfolio of your work

Asking your coworkers for recommendation letters and LinkedIn recommendations before your last day is imperative.

“People forget and move on and are less responsive when they no longer see you daily,” Herzog said.

So, make sure to secure these endorsements while your contributions are still fresh in their minds.

Furthermore, you should compile a portfolio of your work as soon as possible.

Companies can restrict access to files and systems post-layoff, making it crucial to collect relevant data while you still can.

“Start collecting work samples, case studies, photos, results, and important contacts in the same week you receive the news,” Herzog suggested.

Ensure that your layoff is being handled properly

Make sure your layoff is handled appropriately and legally.

“One of my layoffs was mishandled, and I used union support to hold the company accountable,” Herzog recalled.

While legal advice can be expensive, it’s far more affordable than fighting deportation, Sorrells-Weatherford told The Local.

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