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INDIANS IN SWEDEN

Indians in Sweden: Independence, challenging stereotypes and a flash mob dance

Many Indians in Sweden got together to celebrate India's Independence Day this month. Here are guest editor Manu Uniyal's takeaways from the day, as well as our monthly roundup of the stories relevant to The Local's Indian readers.

Indians in Sweden: Independence, challenging stereotypes and a flash mob dance
The Local's readers sent in this picture of a flash mob dance in Helsingborg to celebrate Indian Independence. Photo: Sambandh Helsingborg

Hej,

Indians in Sweden, like Indians across the globe, recently celebrated the Indian Independence Day.

It’s been debated whether it was the 76th or the 77th Independence Day.

On August 15th, 1947, 200 years of British colonial rule of India ended. India became an independent nation. The first anniversary, though, was celebrated on August 15th, 1948.

So while in 2023 India celebrates its 77th Independence Day, it is the 76th anniversary.

Three themes emerged this Independence Day.

One, a clear categorical recognition both by Indian and Swedish officials of the comprehensive value added to Swedish society by the Indian diaspora in Sweden.

Two, Sweden-India relations are solid, stable and thriving across the spectrum.

Three, a clear Swedish awareness of India’s growing role and relevance in the international geopolitical arena.

In the past, India has been stereotyped and narrowly defined in the Swedish social space. But every passing year challenges these stereotypes, modernises the image of India in Sweden, and sees collaboration become more visible and viable.

“Innovative Swedish companies are leading the way in the transformation to a sustainable society. India is not only a country with cost-efficient production, but also climbing in the Global Innovation Index,” Malin Petersen, Country Manager India, Vinnova, Sweden’s Innovation Agency, told me for this newsletter.

“India is a strategic innovation partner for Sweden. Indian tech competence is a good match with innovative Swedish companies. Together we can accelerate the transformation to a sustainable society in Sweden and India as well as on a global scale,” she said.

This redefining of relations is a collective effort of the authorities, business community and society. With India landing on the moon, its growing prowess and presence from space to soil, the benefits of India-Sweden partnerships will not only be shared bilaterally but globally.

“The Indian lunar landing on August 23rd is a token to the new India,” said Robin Sukhia, Secretary-General and President of the Sweden-India Business Council. “Strengthened by industry and bilateral collaborations between Sweden and India, we can expect substantial shifts in the country’s ambitions, whether it’s through space, climate or in digital solutions for the people.”

Best wishes,

Manu 

The Local would like to thank Manu Uniyal for contributing to this month’s newsletter. Manu is a consultant and writer based in Sweden, working in the areas of India-Nordic geo-politics and economics, innovation and startups

Here’s what The Local has been writing about for Indians in Sweden:

Flash mob dance celebrates India in Helsingborg

Sambandh, an Indian organisation in the southern Swedish city of Helsingborg, has been celebrating Independence Day for the past four years. This year, like other years, hundreds of spectators gathered in the central square of the city to watch a range of performances.

“We did a flash dance depicting many moods of the country,” the team at Sambandh writes in an email to The Local, explaining that the dance started off with this year’s Oscar winner, Naatu Naatu, followed by a diverse range of songs and ending with the national anthem of India.

The event was meant to showcase “the colourful sides of India and how easily they can be part of one big picture, keeping their own identity”, they write. “Finally we had our future represented by children and (…) people from four corners of the country holding the national flag proudly. This concluded our idea of the biggest democracy that we are part of, inclusive yet diverse.”

Here’s a picture from the event – thanks to Sambandh for sharing your event!

Sambandh is a non-profit founded in Helsingborg in 2019. Photo: Sambandh Helsingborg

Where do Indians live in Sweden?

More than 2,200 Indians are based in Helsingborg, making it the fourth most popular municipality among Indians in Sweden. Here’s a look at the top Swedish cities for Indians.

What’s the best way to bring an ageing parent to Sweden?

This is a common question we get from readers – and, as I’m sure many of you know, the answer is: it’s tricky! You can bring your child to Sweden and you can bring your partner to Sweden, but there is unfortunately not an equivalent visa for the parents of an adult child. 

So it puts many people living and working in Sweden, who have one or more parents living back in India, in a difficult spot. If you’re in this situation and would like to share your story with The Local, please feel free to email our editor emma.lofgren@thelocal.com

In the meantime, here’s a guide we wrote that explains the rules as they stand.

How safe is Sweden compared to similar countries?

Sweden’s terror threat level was raised in August from a level 3 (“elevated threat”) to a level four (“high threat”) on a five-point scale. This has left people both in Sweden and abroad asking whether it is a safe country. We looked into how Sweden compares to other similar countries.

This newsletter for Indians in Sweden is available to paying members of The Local. To receive it in your inbox every month, update your newsletter settings here.

Would you like to guest edit a future edition of The Local’s Indians in Sweden newsletter? Get in touch with The Local’s editor at emma.lofgren@thelocal.com.

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BUSINESS

India among top investment destinations for Swedish companies

Saudi Arabia, the UAE and India are the top investment destinations for Swedish companies, meaning that businesses are planning on increasing their investments in these markets over the next 12 months.

India among top investment destinations for Swedish companies

“The stars are aligned for India. They have got a lot of internal investment programmes started, have acquired internal stability and managed to navigate the geopolitical situation in such a way that no one has any doubts any longer,” said Business Sweden CEO Jan Larsson.

Swedish businesses are in general less optimistic than last year about the global business scene, due to a struggling European economy and escalating trade wars between the US and China, according to a new Global Business Climate Survey 2024 by Business Sweden.

Despite this, many of the 24 countries in the report maintained a generally positive outlook, with scores over 3 on a 5-point scale, where 1 equals very poor and 5 very good. 

Overall, just six percent of respondents perceived the business climate as very good, 31 percent as good, 45 percent as neutral, 15 percent as poor and 2 percent as very poor.

There are also some markets where sentiment has improved slightly since last year: Brazil, South Africa, South Korea, the UK and Spain. 

At the other end of the scale, interest in investing in giant markets such as China and Germany appears to be on the wane, along with Taiwan and Mexico.

“Doing business in Germany comes with a lot of administrative work compared to Sweden, which is time consuming and costly,” EWAB Engineering GmbH managing director Fredrik Almcrantz said in the report. “Digitalisation doesn’t replace paperwork related to compliance with rules and regulations, it is just an added layer on top of traditional routines.”

Almost a third (65 percent) of Swedish businesses surveyed expect revenue to grow and plan to increase their global investments in the year ahead. A clear majority (70 percent) of companies were profitable last year, while 12 percent reached break-even and 13 percent reported negative results.

The Netherlands and France had the highest percentage of profitable Swedish companies, while the highest share of companies making a loss were reported in South Korea and Germany.

India, the United Arab Emirates, Indonesia and Saudi Arabia are among the countries on the list identified as having the most favourable business climates for Swedish companies, while Germany, Mexico and the Netherlands were rated lowest on the list.

India, Brazil and Indonesia also had the highest share of companies saying that the Swedish brand contributes “to an extent or great extent” to their success in those markets. At the other end of the scale were the United States, Canada and Saudi Arabia.

“In the Indonesian market, Swedish products are generally considered to be high quality, robust and durable,” said M. Syahrul Mohideen, area sales manager at ScanBox Thermoproducts AB.

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