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MUSIC

‘It’s incredible to lead an orchestra in Italy, the place where music was born’

"There's a huge passion to make music in Italy, which makes it a great place to work and spend time," says conductor Alpesh Chauhan. At the age of just 28, Chauhan is the principal conductor of the main orchestra in Parma, the northern city chosen as Italy's Capital of Culture for 2020.

'It's incredible to lead an orchestra in Italy, the place where music was born'
Alpesh Chauhan is the principal conductor at Parma's Filarmonica Arturo Toscanini. Photo: Marcello Orselli

Despite still having a base in the UK, the role in Parma has given Chauhan the chance to get to know the city and travel to other parts of Italy for concerts. When The Local spoke to the conductor, he was in Verona for rehearsals, and he has upcoming concerts in Milan as well as across Europe in the UK, Netherlands, Spain and France. 

“There's so much I love about Italian culture and the longer I stay here, the more I learn about it,” he says. “I was interested to see how regional the food traditions are — you can drive 20 kilometres in any direction and the menus will change. I love the lifestyle, the wine, and just being in the place where music was born.”

Taking up the role in Parma came with challenges, including the obvious language barrier leading an orchestra mainly made up of Italians. But Chauhan says the players encouraged him to try to speak Italian as much as possible, offering translations for words he didn't understand, which has helped him learn the language impressively fast.

“When you learn a word in that situation, on the job, you always remember it,” the conductor explains. “It's very helpful that music has a lot of Italian words, so the hardest thing for me was finding the filler words — in music you just get the bare instructions. But when you go for a drink after rehearsals, I've found you learn so much just through listening and seeing how they put sentences together.”'


At the end of a performance. Photo: Luca Trascinelli

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One big difference in the working cultures between Italy and his native England is the professional hierarchy, which Chauhan has found is stricter in Italy.

“In other countries, you have a professional relationship but it's casual enough for them to call you by your first name. In Italy, in the first rehearsal they all get on their feet and using the term 'maestro' is a sign of respect. I tell them they can call me Alpesh but they say that when I'm on the box, I'm the maestro,” he explains.

Despite the formality of the conductor-musician relationship, Chauhan says he has found a sense of community and loyalty in Italy which surprised him. In many ways, he says Italy's culture is “worlds apart” from Britain's, but he has found many similarities with India, where his parents are from. 

He finds that in both countries, once you have been accepted as part of a community — such as the orchestra — everyone in it will go the extra mile to treat you well.


Photo: Patrick Allen

“There's a real sense that people look after you, even at work it's extremely familial and people will do their best for you. Both Italian and Indian culture revolve around family, friends, being together with good company and good food.”

This familial atmosphere makes it easier to do a job that he says at times makes for “a very lonely life”. Chauhan says that most conductors never formally retire, but continue working and carrying out the travel that involves into their 70s, 80s, and beyond.

The nature of the job requires moving from place to place rather than sticking with one orchestra, but he notes that with friends in different cities and technology offering constant connections to friends and family, conductors today aren't as isolated as they may once have been.

READ ALSO: Meet the Italian 'father of disco' still behind the decks at 78

What's more, for Chauhan there's no possibility of doing anything else — he describes conducting as an “obsession.” 

There are no other musicians in his family, but he first discovered classical music when a cello teacher performed at his school, prompting him to sign up for lessons in the instrument. 

When asked what it was that drew him to the cello, the 27-year-old can't quite put his finger on it: “It was just something that really focussed me, like a fire burning inside me. I was always wanting to get my cello out and play, always looking ten pages later in my practice books to see what was coming up, so my music teacher had to rein me in and be methodical, explaining that I had to work my way there.”


The Parma orchestra. Photo: Gianni Cravedi

While playing in youth orchestras, he developed an interest in the role of the conductor and how they brought all the musicians and their music together, and one day came across a stack of old orchestral scores in a library cabinet at his school.

Chauhan asked the school's Head of Music if he could take home any spare copies of the scores, and was able to. “No-one really uses those in schools now; in music classes you just do basic keyboard exercises, usually. So I started studying them myself, all the time really — I'd be looking at them in other classes whenever I got bored.”

READ ALSO: Five great reasons why Parma is Italy's 2020 capital of culture

Having started out in youth orchestras while conducting on the side, Chauhan's career has since gone from strength to strength, including a debut at the UK's BBC Proms and conducting a BAFTA-winning film, before taking up the role at Parma's Filarmonica Arturo Toscanini at the start of this season.

He has concerns that other children from similar non-musical backgrounds might miss out on the opportunity to fall in love with music due to cuts to arts in the schools and funding cuts to orchestras and other cultural organizations.


Photo: Luca Trascinelli

“There's a sadness among the players here, because Italy has always had a great musical culture so they remember how it used to be. I thought this would be less of a problem in Italy, but the more I speak to colleagues here the more I realize it is an issue here as well, and the financial crisis has made things particularly difficult,” Chauhan explains.

In the UK, he has been involved in projects to promote music in schools, creating a film and educational resources based around ten pieces of classical music, and he hopes that similar projects can raise the status of classical music worldwide.

“You need to put instruments in the hands of children, you need schools and authorities to understand the importance of music. It keeps your mind healthy, it gives you things of incredible value: cooperation, creativity, patience, self-confidence and self-expression,” the conductor says.

“Music is as important as sport, but with sport you have immediate visible effects — you can see if someone's obese and you can tell if you struggle to walk up a flight of stairs. But music and the arts are a big part of positive mental health, and it's very sad to deprive a generation of this opportunity.”

READ ALSO: Italy puts 200,000 classic Italian songs online for free

 

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WORKING IN ITALY

​’Talk with everybody’: Five key tips for building up freelance clients in Italy

Freelancing is an attractive option for those seeking the freedom and flexibility of working for themselves. We asked three freelancers in Italy for their best tips on finding new clients.

​'Talk with everybody': Five key tips for building up freelance clients in Italy

With full-time salaries in Italy falling below the EU average, many foreigners turn to freelancing as a way to earn more money while maximising flexibility. But freelancing is never easy – especially in a country where business opportunities are so often tied to personal networks.

The Local spoke to three freelancers in different fields about how they find – and keep – freelance clients in Italy. Here are their tips and tricks.

Find an anchor client

To strike the right balance between stability and flexibility, many freelancers look for opportunities to establish an “anchor client” that grounds them to the market and provides some regular, reliable work.

Liz Shemaria, a Milan-based journalist and content consultant from California, has an anchor client that occupies half of her billable hours each month and pays enough to cover her basic expenses.

“Since I have my anchor client, I have more flexibility to work on more passion projects,” she said. “That’s the ideal freelance situation.”  

Shemaria started out doing smaller assignments for her anchor client. Once she knew the organisation well and could identify its needs, she pitched herself for a bigger freelance role.

READ ALSO: Is Italy’s flat tax rate for freelancers right for you?

Other freelancers have found their anchor clients by starting out in-house and then going freelance, or collaborating with an agency until they built up their networks.  

Agencies typically pay lower rates than a freelancer would earn working directly with a client, but they can offer legitimacy and stability for freelancers who are still growing their networks.

And since they hire a lot of freelancers, agencies have to expand their talent pool beyond personal connections.

Leverage social media but avoid freelancer platforms

Shemaria has found multiple clients through a Facebook group for professional writers.

Rafaela Reis, a stylist and image consultant from Brazil who has lived in Milan for the past five years, uses Instagram to share her work with her 17,000-plus followers.

Other freelancers swear by LinkedIn. The professional networking site isn’t the trendiest social media platform, but employers in Italy use it to advertise both full-time and freelance positions.

That makes it useful both for identifying potential clients and establishing credibility as a freelancer – especially if the freelancer has connections in common with the prospective client.

The one platform the freelancers we spoke to won’t use is a website such as Upwork or Fiver that connects users with professional service providers.  

These sites tend to create a race to the bottom, forcing freelancers to do more work for lower rates as they try to compete with the platform’s thousands of other users.

Make friends both in your field and related fields

Alessio Perrone, an Italian journalist who freelances for international publications, recommends people who are new to freelancing be friendly and try to meet people in their field.

“Hanging out with people in the same industry will give you a good understanding of where opportunities are and what pay you should be asking for,” he said. “In the beginning, it was really useful to go to events, meet people, get beers with people.”

When he gets requests for jobs that he doesn’t have time for, Perrone refers them to friends – and vice versa.

Reis, who has lived in Milan for the past five years, said she has other friends who are stylists, but professionally it’s been most useful to have friends in related fields.

“I’m friends with photographers, designers. They need me and I need them,” she said.  

She’s been proactive about joining clubs and networking groups to make a wide variety of friends.  

Don’t limit yourself to the Italian market

Despite being based in Italy, the freelancers we spoke to have worked for clients in many different markets, including the US, UK, Germany and even the UAE.  

After earning a Master’s degree in journalism in London, Perrone continued writing for British and then American publications even after he moved back to Italy in early 2020.

He also ghostwrites for an agency based in New York.

“The pandemic helped us out a lot,” he said. “A lot of companies are now used to having their own staff spread across the world. Having a freelancer in a different time zone doesn’t scare anyone.”

READ ALSO: Reader question: Can I have a freelance side gig as an employee in Italy?

Some freelancers, like Reis, are more limited by physical proximity, but Reis works for both Italian and international clients in Milan.  

And she has a large Instagram following in Brazil, which has helped make her work more visible even now that she’s in Milan.

Do referral-worthy work

Eventually, if freelancers do good work, their networks will grow and people will begin referring them to friends and colleagues – or even approaching directly them with jobs, the freelancers we spoke to agreed.

As Perrone has become more established, his strategy for finding clients hasn’t changed. But he’s had to do less outreach as some editors and publications now contact him – instead of vice versa.

Shemaria was also recently contacted to serve as co-author on a book, and Reis agreed that even though finding clients is difficult, persistence is key.

“You need to talk with everybody because you never know who is the person next to you,” she said. “Don’t be afraid or shy, just keep talking. The right connection will arrive sooner or later.”

As for whether she has any desire to find a full-time, in-house position, Reis is unequivocal.  

“I love being freelance,” she said. “I love Milan – even if it’s very hard.” 

Readers can share their own advice and experience on freelancing in Italy in the comments section below.

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